Designed to Escape - Littlegig

Designed to Escape

1 August 2017

Littlegig’s new creative director Bielle Bellingham shares what’s inspiring her festival design for 2018.

Whether it’s a dinner for 30 in the forest, a futuristic sleep tent where you’ll lie suspended in cocoons, a 10-metre dessert table that appears after dark, or a store selling next-level festival fashion, every experience at Littlegig is designed to deliver just that thing you never knew you really really wanted! Littlegig’s new creative director Bielle Bellingham, former Elle Deco editor, directs a team of stylists who will be presenting the Littlegig experience.

From left, clockwise: Not Today Magazine, KISUA Hariri, Cristina Celestino for Fornace Brioni, Fred Martins Afro Comb, Eduardo Sancinetti, Gonzaga by Cristina Celestino 2017

“Africa is my muse. Simple is better. High art combines with low. I’m investigating an updated surrealism, where reality is temporarily suspended and the unconscious potential is released. Using the scale of the trees in the forest, I will work with suspension and the juxtaposition of unexpected elements.”

From left, clockwise: NAMSA LEUBA,, Berta Fischer, Shimmer tavoli – Glas Italia, Last Dance Holographic Dress, Vela Paravent from Arflex, designlovefest

“I’m fascinated by materials that aren’t necessarily in good taste, particularly translucencyiridescence and reflection. In the festival context, they create a new perspective and reflect the theatre of it all.”

From left, clockwise: Sarah Illenberger: Wonderplants, Hat Head by John Millei, Sun Buddies Uma Sunglasses, English Lad / English Lass – Styling by John William – Photography by Holly Falconer, Tony Hornecker for Hole & Corner Magazine

“African design is synonymous with solution-based thinking, which will guide the festival’s aesthetic. I gravitate towards a broken palette, inspired by the Fauvists (the Wild Beasts), early twentieth-century artists known for using colour to express feelings.”

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